"I-Juul Labs, isikhondlakhondla sikagwayi e{0}}esilindelwe ngabomvu, ekugcineni sesithole isitifiketi se-Premarket Tobacco Product Application (PMTA) ku-US Food and Drug Administration (FDA) seminye yemikhiqizo yayo."
Lesi sinqumo esiyingqopha-mlando asiqedanga nje kuphela izithiyo ezithile zokuthuthuka kwekusasa likaJuul emakethe yase-US, kodwa futhi saba nomthelela omkhulu ekulawuleni isimo sezwe, ukuncintisana kwemakethe, namasu okwandisa phesheya kwezilwandle e{0}}yamabhrendi kagwayi e-Chinese wonkana.
Ngokwemininingwane ekhishwe yi-FDA ngoJulayi 17, 2025,imikhiqizo kaJuul ethole isitifiketi se-PMTA ihlanganisa:
I-Juul e{0}}amadivayisi kagwayi
I-Virginia Tobacco flavour pods, ene-nicotine concentrations ka-5% no-3%;
I-Menthol flavour pods, ene-nicotine concentrations ka-5% no-3%.
Kuyaphawuleka ukuthi izithelo ezihlukahlukene-ezinambitheka kakhulu ze-e{1}}cartridge zikagwayi, ebeziyimpikiswano phambilini futhi zithathwa njengezikhanga kubasebenzisi abasebasha, abengekho phakathi kwalezo ezigunyazwe ngalesi sikhathi. Lesi sinqumo se-FDA siyaqhubeka nokuma kwayo okungaguquguquki kokuthi izohlola ngokuqinile isikhalazo entsheni lapho ihlola umthelela wezempilo womphakathi we-e{3}}imikhiqizo kagwayi.
Umthelela wesitifiketi se-PMTA-embonini kagwayi
I-PMTA (I-Production Permitted Tariff) ibhekwa "njengethikithi" lokuthengisa ngokusemthethweni i-e{0}}imikhiqizo kagwayi e-United States, futhi inqubo yayo yokubuyekeza inzima kakhulu futhi ibiza kakhulu. Ukuqinisekiswa kukaJuul kweminye imikhiqizo kukhombisa inqubekelaphambili ebalulekile embonini.
Ukugunyazwa kwe-FDA kusungule isimo esingokomthetho semikhiqizo "yokunciphisa ukulimala", ngokwezinga elithile ibona le mikhiqizo kagwayi e{0}}njengezinye izindlela "ezifanelekile" zabantu abadala ababhemayo abasuka kugwayi wendabuko, futhi benamandla athile "okuvikela impilo yomphakathi." Lokhu kunikeza ukugunyazwa okusemthethweni kokumiswa "kokunciphisa ukulimala" kwemboni kagwayi ye-e{2}}.
Izithiyo zokungena embonini zenyuke kakhulu, futhi ukugxila ezimakethe kuye kwakhula kakhulu: inqubo yokufaka isicelo ye-PMTA enzima nebizayo igcine{0}}amabhizinisi amaningi amancane namaphakathi angangeni emakethe yase-US. Ukugunyazwa kukaJuul kuzoqinisa isikhundla sayo sokuhola emakethe, kanye neVuse, NJOY yeBritish American Tobacco, kanye nezinye izinhlobo ezimbalwa esezivele zithole isitifiketi se-PMTA, okwenza "umphumela we-Matthew" embonini ubonakale ngokuqhubekayo.
Imikhawulo ye-flavour isiyinjwayelo: i-FDA igunyaze kuphela ugwayi kanye ne-menthol flavour, ethathwa njengedume kakhulu kubantu abadala ababhemayo, iphinda isimo sayo esiqinile kuma-e{0}}osikilidi agqamile. Lokhu kubonisa ukuthi imakethe yesithelo, uswidi, nogwayi we-e{2}}we-flavour izoba nomkhawulo ngokwedlulele emakethe yase-US esikhathini esizayo.
Ukuthobelana kuba yikhono eliwumgogodla: Ukuqaliswa kwe-PMTA kuphawula ukuguquka kwemakethe kagwayi yase-US e{0}} isuka esikhathini sokukhula okungalawuleki ukuya kweyomthetho oqinile. Amakhono asemqoka ezinkampani awasasekelwe kuphela eziteshini zokumaketha nokusabalalisa, kodwa aseshintshele ekuphepheni komkhiqizo, ocwaningweni lwesayensi, namandla okuthobela.
Sengiphetha, impumelelo kaJuul yesitifiketi se-PMTA kweminye yemikhiqizo yayo ayikona nje kuphela ukunqoba okubalulekile kwenkampani ngokwayo, kodwa futhi ikhomba indlela eya phambili embonini ye-e{0}}kagwayi yomhlaba wonke, ikakhulukazi i-Chinese e{1}}yochungechunge olukhulu lokunikezwa kukagwayi-inkathi eqhutshwa isayensi, imithetho, kanye nesibopho sesifikile.Ezinkampanini zaseShayina eziphokophele imakethe yamazwe ngamazwe, ngokwamukela izimiso kuphela, ukugxila kusayensi, kanye nokuzibophezela komphakathi lapho zingazuza impumelelo{0}}ehlala isikhathi eside futhi eqinile emqhudelwaneni onzima womhlaba.
